Where Creativity
Gets to Be Free
We help creatives, founders, and purpose-driven brands build sustainable creative ecosystems, not just polished outputs. Through creative direction, design, strategy, and systems thinking, we support work that cares for people, planet, and collective wellbeing.
Creative Collaboration, Reimagined
Most people come to us feeling tangled in shoulds. Tangled in expectations. Tangled in systems that demand constant output but offer very little support.Our work begins by helping you untangle. We create space for you to reconnect with what you’re actually trying to say, make, and offer… and then help you build structures that support that work in real life.
Rooted in creative liberation and care for both people and planet, our approach centers:
integrity over performance
collaboration over control
sustainability over speed
Because how something is made matters just as much as what’s made.
Urgency Is Not Our Operating SystemWe don’t believe in rushing just to check a box.
Our process is intentional, human-paced, and grounded in doing the work well, not just quickly. Whether you’re working toward a firm launch date or moving at a slower, more exploratory pace, we focus on clarity, care, and creative integrity.
Meaningful work takes time to unfold.
We build timelines that respect that.
Creativity Is LiberationCreativity, to us, is how we express, resist, reimagine, and build new.
It’s how we question systems that don’t serve us, and design alternatives that do.
At DoGoodBiz, creativity is personal, fun and collective. It’s a way of making sense of the world, sharing ideas, and shaping futures that are more just, more livable, and more humane.
We Co-Create, Not ControlNo power plays.
No prescriptive formulas.
No one-size-fits-all processes.
We listen closely, ask deep questions, and build in relationship with you. Our role is not to override your voice, but to help you hear it more clearly, and design systems that let it carry.
The outcome is work that feels like you: clearer, steadier, and more sustainable.
Sustainability Isn’t a Buzzword HereSustainability matters…For your energy and capacity, for your well-being, and for the planet.
Trends fade. Tactics change. Platforms come and go. But your values, your message, and your reason for creating remain.
That’s what we build from.
And that’s what allows the work to last.
Ethics & Inclusivity Are Non-NegotiableThe way we create and share our work is just as important as the outcome.
We are committed to ethical, inclusive, and anti-oppressive creative practices. That means continually questioning who benefits, who is included, and what kind of impact our work has… culturally, socially, and environmentally.
This isn’t an add-on.
It’s foundational.
Meet Natalie Brite
Hi, I’m Natalie Brite (they/them), the founder and creative director of DoGoodBiz Creative Studio.
I’m a designer, writer, and systems thinker who believes business can be a tool for collective good, not just personal gain.
My background in fine art and philosophy shaped my early relationship to creativity… grounded in curiosity, meaning-making, and deep attention. Later, my studies in sustainable development and diversity, equity, and inclusion expanded how I understand systems: how design, business, and culture ripple outward into people’s lives and the world we share.
My work is deeply influenced by ecology… by gardening, hiking, and paying attention to how natural systems grow through reciprocity, balance, and care. I’m drawn to decolonial, relational ways of living and creating… approaches that ask us to slow down, listen deeply, and make with intention.
At the heart of my work is a commitment to artistic liberation; helping people share their gifts in ways that feel true to who they are, while nurturing the ecosystems that sustain us all.
Our Impact in Action
Over a decade of experience in design, branding, and sustainable marketing
Collaborations with clients and teams around the world… from Portland to London, Sydney to Toronto
Ongoing partnerships with organizations rooted in social justice, environmental restoration, and community resilience
Proud supporters of initiatives focused on ecological regeneration, equity, and creative education
Countless projects supporting people to:
launch purpose-driven brands and creative offerings
build sustainable marketing ecosystems
develop authentic communities
find clarity, confidence, and creative freedom
Whether you’re building a new brand, reimagining your business, or simply exploring your creative path, our work is about helping you grow in ways that feel authentic, sustainable, and liberatory.