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The DGB Blog!

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Embracing Slow Living in Your Marketing: Tips for Conscious Brands

Delve into the world of slow marketing and its transformative potential for conscious brands. Explore the importance of authenticity, sustainability, and meaningful relationships in building a successful and impactful marketing strategy. Join us as we uncover practical tips for embracing slow marketing and prioritizing intentionality and mindfulness in your business endeavors.

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Unleash Your Content Creativity: How Embracing Weirdness Boosts Engagement

Are you tired of wading through the sea of mundane content saturating the internet? Does it feel like everything you read offers nothing but the same old tired advice?

Yeah, we get it. But what if we told you there's a way to breathe new life into your content strategy? What if we said that by embracing your inner weirdness, you could not only stand out but also make a real impact? Intrigued? Keep reading.

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content management natalie brite content management natalie brite

Monthly Content Planning: How to Stay Organized and Inspired

In this article, we delve into the world of monthly content creation, offering valuable insights and practical tips for creative entrepreneurs. From organizing your ideas to defining content types and angles, we provide a step-by-step roadmap to help you unlock your creative potential and achieve marketing success. Whether you're a seasoned entrepreneur or just starting out, this guide is your go-to resource for mastering the art of monthly content creation.

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content management, marketing natalie brite content management, marketing natalie brite

A Behind the Scenes Look Into Our Notion Content Management System

When it comes to managing your media (aka your “content”), having a CMS (content management system) is non-negotiable. As your brand grows and your business expands, there comes a time that we will need to up-level our content management system. Things just become far too complex to NOT have a system in place. In this article I am going to breakdown our Notion Content Management System in hopes that this may help you get some ideas for how you can take your content management to the next level. Let's go!

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brand strategy natalie brite brand strategy natalie brite

How To Sustainably Pivot Your Brand Into a New Direction

There comes a time in just about anyones small business journey when they question whether they should make a brand pivot. As our visions, missions and personalities grow and evolve, we often come to a crossroads where we must decide whether or not to make a brand pivot. Are you at that point now? If so, then this article is going to be right up your alley.  

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How To Run Your Marketing Department As One Person

As small business owners, many of us find ourselves wearing multiple hats, including that of a marketing team of one. Personally, I have spent countless years as a solopreneur, single handedly taking care of all aspects of my business. 

I get how challenging it can be to not only keep up with all the things that go into running a business, but also to execute all the different tasks required for it to thrive...It's A LOT! Within this article I am going to share with you my best practices for running a thriving marketing department as a small business owner doing it all on your own.

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How To Track Your Analytics As a Small Business - The Metrics That Really Matter

When it comes to being strategic, thinking long term, or trying to build a sustainable organization…if data analysis is missing it can cause a whole series of issues such as slow to no growth, inconsistent growth, and more stress put on your business than is needed. Data analysis helps you try to predict and change the future by studying the past.

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content marketing natalie brite content marketing natalie brite

Write For The Web: How To Write Captivating Content For Your Online Brand

Much like content design, there is also a bit of an art to content writing. I really enjoy writing content.  From blogs and website copy to Instagram posts and keyword sensitive Pinterest descriptions…this is stuff I do weekly with joy.  I never really thought about content writing as an art form until I started getting more involved in the science of it all.

When creating content, whether it's designing a graphical asset or writing copy to accompany it… well, there is a formula and pattern to it. When we observe the process of designing or writing something, we can typically find a process within it.  

Within this article i'm going to share the science-y process for writing content. This process can be applied toward whatever type of content you're writing for, whether it be a long-form piece of content like a blog or newsletter or a short form piece of content like an Instagram post.

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How to Plan a Marketing Campaign: A Comprehensive Guide with Examples

A well-written marketing campaign is a key part of any business's success. It can help you to attract new clients, retain old ones and give your brand an identity that people love. It can feel overwhelming trying to developing a marketing campaign if you are a small business owner that doesn’t specialize in marketing. That’s why we’ve created this comprehensive guide that will simplify how you set up your marketing campaigns.

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How To Grow Your Small Business On Pinterest in 2023

Pinterest is a visually-driven platform. For anyone who enjoys creating visually exciting content, is into design and aesthetic, or just is already an active Pinterest user, it is definitely worth it to consider using the platform for your business (so long as your target audience is also actively hanging out there!).

Learn my top tips for using Pinterest to grow your small business. There is a ton of potential in Pinterest, but there is also a lot of stuff that goes into seeing success in growing your business there. Let's get into it.

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