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What is Ethical Pricing? A Guide for Small Businesses & Creatives

Pricing your products or services shouldn’t be based on arbitrary feelings or industry trends. Ethical pricing considers accessibility, fairness, and sustainability while rejecting manipulative or exploitative pricing tactics. In this guide, we uncover unethical pricing practices, explain why raising prices without reason is harmful, and offer ethical pricing strategies that ensure equitable exchanges between businesses and consumers. Whether you're a creative entrepreneur, service provider, or small business owner, this article will help you establish morally sound pricing that benefits both people and the planet.

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What’s the Difference Between a Business and a Brand?

Building a strong online presence requires understanding the difference between a business and a brand. Your business sells products and services, while your brand tells the story and creates emotional connections. This blog explores how to develop both in alignment with your values, empowering you to stand out authentically and sustainably. Perfect for creative entrepreneurs ready to build with heart and purpose.

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